The Resource Act like it's your business : branding and marketing strategies for actors, Jonathan Flom
Act like it's your business : branding and marketing strategies for actors, Jonathan Flom
Resource Information
The item Act like it's your business : branding and marketing strategies for actors, Jonathan Flom represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Mercer County Library.This item is available to borrow from 1 library branch.
Resource Information
The item Act like it's your business : branding and marketing strategies for actors, Jonathan Flom represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Mercer County Library.
This item is available to borrow from 1 library branch.
- Summary
- "Many actors treat their profession as a purely artistic endeavor, rarely conceding that there is more to making a living than simply showing up on stage or in front of a camera. By refusing to seriously acknowledge that self-promotion is vital to their livelihoods, many performers can get quickly discouraged by the vicious circle of audition and rejection. However, with a little foresight and planning, actors can learn how to become their own best advocates for a career in the business of show. In Act Like It's Your Business: Branding and Marketing Strategies for Actors, Jonathan Flom helps actors and others in the arts understand the power of branding. This guide walks the reader through the process of creating a personal brand for a small business and then marketing that brand and broadcasting it through every step of the process--from choosing clothing, arranging headshots, and designing resumes to selecting a repertoire, building a website, obtaining business cards, and networking. Flom also offers advice on such real-world issues as goal-setting, finances, contracts, and day jobs and provides insight and guidance on how to approach agents, auditions, and casting directors. A book of empowerment meant to shift the balance of control to actors themselves, Act Like It's Your Business is aimed at professional performers as well as students who are getting ready to transition from college to career. Structured logically and step by step, this accessible guide will become the standard for nearly anyone hoping to build an enduring career in the performing arts." -- Publisher's description
- Language
- eng
- Label
- Act like it's your business : branding and marketing strategies for actors
- Title
- Act like it's your business
- Title remainder
- branding and marketing strategies for actors
- Statement of responsibility
- Jonathan Flom
- Language
- eng
- Summary
- "Many actors treat their profession as a purely artistic endeavor, rarely conceding that there is more to making a living than simply showing up on stage or in front of a camera. By refusing to seriously acknowledge that self-promotion is vital to their livelihoods, many performers can get quickly discouraged by the vicious circle of audition and rejection. However, with a little foresight and planning, actors can learn how to become their own best advocates for a career in the business of show. In Act Like It's Your Business: Branding and Marketing Strategies for Actors, Jonathan Flom helps actors and others in the arts understand the power of branding. This guide walks the reader through the process of creating a personal brand for a small business and then marketing that brand and broadcasting it through every step of the process--from choosing clothing, arranging headshots, and designing resumes to selecting a repertoire, building a website, obtaining business cards, and networking. Flom also offers advice on such real-world issues as goal-setting, finances, contracts, and day jobs and provides insight and guidance on how to approach agents, auditions, and casting directors. A book of empowerment meant to shift the balance of control to actors themselves, Act Like It's Your Business is aimed at professional performers as well as students who are getting ready to transition from college to career. Structured logically and step by step, this accessible guide will become the standard for nearly anyone hoping to build an enduring career in the performing arts." -- Publisher's description
- Cataloging source
- DLC
- http://library.link/vocab/creatorDate
- 1977-
- http://library.link/vocab/creatorName
- Flom, Jonathan
- Dewey number
- 792.02/8/023
- Illustrations
- illustrations
- Index
- index present
- LC call number
- PN2055
- LC item number
- .F58 2013
- Literary form
- non fiction
- Nature of contents
- bibliography
- http://library.link/vocab/subjectName
- Acting
- Label
- Act like it's your business : branding and marketing strategies for actors, Jonathan Flom
- Bibliography note
- Includes bibliographical references (page 241) and index
- Carrier category
- volume
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type MARC source
- rdacontent
- Control code
- ocn830813656
- Dimensions
- 24 cm
- Extent
- xv, 247 pages
- Isbn
- 9780810891593
- Isbn Type
- (pbk. : alk. paper)
- Lccn
- 2013009275
- Media category
- unmediated
- Media MARC source
- rdamedia
- Other physical details
- illustrations
- System control number
- (OCoLC)830813656
- Label
- Act like it's your business : branding and marketing strategies for actors, Jonathan Flom
- Bibliography note
- Includes bibliographical references (page 241) and index
- Carrier category
- volume
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type MARC source
- rdacontent
- Control code
- ocn830813656
- Dimensions
- 24 cm
- Extent
- xv, 247 pages
- Isbn
- 9780810891593
- Isbn Type
- (pbk. : alk. paper)
- Lccn
- 2013009275
- Media category
- unmediated
- Media MARC source
- rdamedia
- Other physical details
- illustrations
- System control number
- (OCoLC)830813656
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.mcl.org/portal/Act-like-its-your-business--branding-and/qU6ZRXud_3A/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.mcl.org/portal/Act-like-its-your-business--branding-and/qU6ZRXud_3A/">Act like it's your business : branding and marketing strategies for actors, Jonathan Flom</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.mcl.org/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.mcl.org/">Mercer County Library</a></span></span></span></span></div>
